Author: Marketing Team
The era of the sub-£80 smartphone may be over. With component economics shifting, entry-level handsets are increasingly considered “permanently uneconomical” to manufacture. A memory chip shortage fuelled by AI data centres is now expected to run through 2027, and consumers will feel it in their wallets long before the fabs catch up.
In 2026, your audience doesn’t type a query and scroll through ten blue links. They ask an AI agent a question and get a direct answer. We’ve moved from a Library Model, where you walk in and find the right book, to a Concierge Model, where an AI hands you exactly what you need.
We are officially entering the era of Agentic Retail. We aren’t just talking about smarter algorithms; we’re talking about AI agents that have moved from the passenger seat to the steering wheel.
Maverick Partners is delighted to confirm our reappointment to the Digital Outcomes and Specialists 7 (DOS7) framework—building on our successful inclusion in DOS6 & DOS5. We are listed in Lot 1 (User Research, Analysis and Design) and Lot 3 (Specialist Delivery), highlighting the breadth of our capabilities across digital services.
Returns are no longer a small operational inconvenience. They have become a margin problem, a customer experience problem, a fraud problem and, increasingly, a strategic problem for online retailers.
They’re calling it the “biggest upgrade in a decade,” We’re moving from a digital paper map to a full-blown AI travel partner.
The era of the “wow” gadget is officially on life support. This year was all about the “IQ Era” — the tech is finally doing the heavy lifting in the background.
Cybercriminals are no longer chasing the “big fish.” Large enterprises, with AI-driven Security Operations Centres (SOCs), layered defences, and deep pockets, have become harder targets. Mid-market firms, however, now bear the brunt of attacks—and the cost of inaction has never been higher.
When Meta declared its “year of efficiency” and AWS streamlined at scale, many saw it as a temporary correction. They were wrong. These were not seasonal trims; they were structural shifts in how the world’s most successful digital businesses deploy capital.
amid all the buzz about machine learning and automation, traditional digital marketing channels continue to prove their worth in hard dollars.
